Types Of Logo. Instead of being a recognizable image—like an apple or a bird—as the name suggests, the abstract logo design does not include recognizable images, but abstract geometric forms and abstract elements. Mascots are colorful, cartoonish and fun.
They symbolize infinite continuity, safety, reliability, completeness, and perfection. The different kinds of logos can be placed into seven categories: Abstract logos are all about reading between the lines.
Unlike The Wordmark, Which Displays A Word, Or The Lettermark, Which Focuses On A Single Letter, A Monogram Highlights Letters Representative Of Your Company.
Read below to learn more about what they are, what they achieve, and when to use them (with pros and cons, too!). Mascots are colorful, cartoonish and fun. Wordmark — word mark (or logo type) is a freestanding acronym, company name, or product name that has been designed to convey a brand attribute or positioning.
While Creating And Designing Such Logos, You Should Keep In Mind That The Logo Name Should Be Simple, Catchy, And Attract The Attention Of People.
Abstract logos are all about reading between the lines. This wordmark is also one of the most famous uses of utilizing negative space as part of the branding. Wordmarks and monograms are similar in this aspect.
In This Case, The Logo Itself Tends To Be The Name Of The Business.
A wordmark logo (also known as a logotype) uses a font creatively as the branding for the business. Pepsi, coca cola, google, think visa and fedex are the most common example of logotype and wordmark logo. Also known as lettermark logos, monograms come to life by using the initials of a brand name together.
Lettermark Is Another Type Of Logo Design.
Instead of being a recognizable image—like an apple or a bird—as the name suggests, the abstract logo design does not include recognizable images, but abstract geometric forms and abstract elements. Consider the combination mark, which is the next type below. Let’s start with the visuals and go with the abstract mark.
While A Logo Is Only One Part Of The Larger Branding Picture.
Think ibm, hbo, or hp. When it comes to abstract designs, the only limit is your imagination! Wordmarks are a type of logo that relies on typography to visually communicate the logo design concept.
